As businesses continue to adopt cloud-first strategies, many assume that data stored in SaaS platforms like Microsoft 365, Google Workspace, Salesforce, or Dropbox is automatically safe. But in reality, SaaS providers are not responsible for your data loss—you are.
That’s where cloud-to-cloud (C2C) backup comes in. It’s a vital layer of protection that ensures your critical SaaS data is backed up, recoverable, and secure, even when something goes wrong.
What Is Cloud-to-Cloud Backup?
Cloud-to-cloud backup refers to the process of copying data from one cloud platform to another secure, separate cloud environment. It’s typically managed by a third-party provider and runs automatically on a daily (or more frequent) schedule.
Example: A business using Google Workspace might use a C2C backup provider to store a second copy of their Gmail, Drive, and Calendar data in a separate cloud infrastructure such as AWS or Azure.
This ensures that if data is deleted, corrupted, or encrypted within the primary cloud, it can still be safely restored from an independent source.
Why SaaS Platforms Aren’t Enough
SaaS platforms are built for availability and collaboration—not long-term data recovery. While they offer some basic tools like a trash bin or version history, they fall short in key areas:
Limited retention periods (e.g., 30 days for deleted files)
No protection against internal threats (accidental or malicious deletions by users)
No point-in-time recovery for ransomware attacks
Data loss from third-party app sync errors
Gaps in service-level agreements (SLAs) when it comes to actual recovery
Put simply: if data is lost or compromised inside your SaaS platform, your chances of a full recovery without a backup are slim.
Benefits of Cloud-to-Cloud Backup
✅ 1. Independent, Secure Storage
C2C backups are stored separately from the source platform, so if the SaaS provider goes down or is compromised, your data is still safe.
✅ 2. Granular Restore Options
Need to restore just one email, document, or contact? C2C backup platforms allow targeted, user-level recoveries—without rolling back entire systems.
✅ 3. Protection from Ransomware
Ransomware now targets cloud accounts just as frequently as on-premises systems. Immutable backups in a separate cloud protect your data from encryption or deletion.
✅ 4. Regulatory Compliance
Many industries require long-term data retention. Cloud-to-cloud backup ensures you meet GDPR, HIPAA, FINRA, and other standards without relying on a SaaS vendor’s policies.
✅ 5. Business Continuity
If a user account is deleted, a file is overwritten, or an app malfunctions, you can restore lost data in minutes—minimizing downtime and disruption.
Who Needs Cloud-to-Cloud Backup?
C2C backup is essential for any organisation using:
Microsoft 365 (Outlook, OneDrive, Teams, SharePoint)
Google Workspace (Gmail, Drive, Calendar, Docs)
Salesforce, Slack, Dropbox, Box, and similar platforms
Whether you’re a small business or an enterprise, if you rely on SaaS for day-to-day operations, you need a secondary backup that you control.
Leading Cloud-to-Cloud Backup Solutions
Spanning Backup for Microsoft 365 & Google Workspace
Druva inSync
Acronis Cyber Protect Cloud
Datto SaaS Protection
Veeam Backup for Microsoft 365
Rewind for Shopify, BigCommerce, and SaaS platforms
These tools provide automatic backups, granular recovery, security features like encryption and MFA, and compliance-ready reporting.
Conclusion
Cloud-to-cloud backup is no longer optional—it’s a business essential. Relying solely on your SaaS platform’s native tools for data protection is a gamble that could cost you time, money, and credibility.
By implementing a C2C backup solution, you’re ensuring that your data is always recoverable—no matter who deletes it, what system fails, or when disaster strikes.
Don’t wait for data loss to show you the gap. Close it today.
Are you relying on Microsoft 365 or Google Workspace to protect your data?
Let’s implement a cloud-to-cloud backup solution that gives you peace of mind and true control over your SaaS environment.